Design & Creative Services

Transforming brand identity and messaging into compelling visual graphics and creative assets.

Categories of Design & Creative Services

Graphic Design is the art and practice of visual communication, combining typography, imagery, color and layout to convey messages effectively.
In media production and marketing, graphic design is essential for creating engaging marketing materials, enhancing brand identity and communicating information visually.
It ensures that businesses present themselves professionally and creatively across both digital and print channels.

Marketing Materials Design

  • Brochures and pamphlets
  • Posters and banners
  • Product catalogs and flyers
  • Digital marketing graphics

Print Media & Collateral Design

  • Annual reports and corporate booklets
  • Newsletters and magazines
  • Business cards and letterheads
  • Packaging design and labels

Outdoor & Large Format Design

  • Billboards and hoardings
  • Signage and posters
  • Event banners and exhibition graphics
  • Transit advertising (buses, taxis, stations)

Digital Graphics & Social Media Design

  • Social media posts, ads and covers
  • Website graphics and UI elements
  • Email marketing visuals
  • Motion graphics and animated banners

Infographics & Data Visualization

  • Charts, graphs and tables
  • Process and workflow diagrams
  • Educational and corporate infographics
  • Visual storytelling for presentations

Branding & Identity Design

  • Logo design and brand marks
  • Brand color palettes and typography
  • Style guides and visual identity systems
  • Corporate identity design packages

Event & Promotional Design

  • Event invitations and programs
  • Trade show graphics and booth designs
  • Promotional flyers and posters
  • Merchandise graphics (t-shirts, mugs, giveaways)

Publication & Editorial Design

  • Books, magazines and journals
  • Annual reports and corporate publications
  • Newsletters and internal communication materials
  • Layouts for digital or print media

Motion Graphics & Animation Design

  • Animated logos and brand intros
  • Explainer videos and presentations
  • Social media GIFs and short video clips
  • Digital ads and motion visuals

Packaging & Product Graphics

  • Product labels and box designs
  • Retail packaging and point-of-sale displays
  • Custom merchandise graphics
  • E-commerce product visuals

Animation and Motion Graphics are powerful tools for visual storytelling, branding and audience engagement.
They combine design, movement and sound to convey complex ideas, illustrate narratives or enhance marketing campaigns.
For media production houses, these services offer creative solutions for advertising, explainer content, entertainment and corporate communications.

2D Animation

  • Explainer videos and tutorials
  • Infographics animation
  • Cartoon-style narratives
  • Educational animations

3D Animation

  • Product visualizations
  • Character animations
  • Architectural walkthroughs
  • Film and game graphics

Motion Graphics

  • Animated logos and brand intros
  • Social media motion posts
  • Video presentations and corporate videos
  • Title sequences and transitions

Whiteboard Animation

  • Explainer videos for products or services
  • Training and tutorial content
  • Storytelling for marketing campaigns

Stop Motion Animation

  • Product demos
  • Creative storytelling campaigns
  • Short films and advertisements

Infographic Animation

  • Animated charts and graphs
  • Statistical storytelling
  • Corporate presentations
  • Educational content

Explainer & Promotional Videos

  • Product launch animations
  • Service tutorials
  • Marketing campaign videos

Visual Effects (VFX)

  • Compositing and CGI effects
  • Environmental enhancements
  • Motion tracking and simulation

Interactive Animations

  • Interactive infographics
  • Website animations and UI/UX elements
  • Gamified content

Title & Branding Animations

  • Animated logos
  • Social media branding elements
  • Opening and closing sequences for videos

Illustrations are custom visual assets used to communicate ideas, enhance storytelling and improve user experiences.
They are widely applied in digital platforms, marketing materials, editorial content, branding and product interfaces.
Illustrations help media production houses convey messages uniquely, guide user interaction and differentiate brands visually.

Editorial & Publication Illustrations

  • Illustrations for newspapers, magazines and blogs
  • Cover art and feature visuals
  • Storytelling graphics for articles

UI/UX Illustrations

  • App icons and interface graphics
  • Onboarding illustrations for websites/apps
  • Interactive interface elements
  • Micro-interactions and visual cues

Concept & Character Illustrations

  • Mascots and brand characters
  • Storyboard illustrations
  • Concept art for films, games or animations

Infographic & Data Illustrations

  • Charts, graphs and diagrams
  • Process workflows and educational illustrations
  • Interactive infographic graphics

Marketing & Advertising Illustrations

  • Social media visuals and posts
  • Email campaign graphics
  • Print marketing materials (flyers, posters, brochures)

Environmental & Architectural Illustrations

  • Architectural renderings and schematics
  • Interior/exterior design illustrations
  • Environmental concept art

Iconography & Vector Illustrations

  • App and website icon sets
  • Flat and isometric illustrations
  • Scalable vector illustrations for branding

Storytelling & Narrative Illustrations

  • Illustrated storybooks or comics
  • Visual narratives for marketing or education
  • Storyboards for animation or video production

Product & Packaging Illustrations

  • Product design illustrations
  • Packaging artwork and labels
  • Promotional mockups.

Custom & Experimental Illustrations

  • Mixed media and digital painting
  • Interactive illustrations for AR/VR
  • Experimental visuals for campaigns or installations

Brand Identity & Design focuses on creating a distinct visual and experiential identity for businesses organizations or individuals.
It encompasses all elements that define a brand’s personality, perception and positioning in the market.
Through strategic design, messaging and visual storytelling, a strong brand identity builds recognition, trust and loyalty, while rebranding ensures relevance and modernization.

Corporate Branding

  • Logo and visual identity design
  • Brand color palettes, typography and iconography
  • Corporate style guides and templates
  • Stationery design (letterheads, business cards, envelopes)

Personal Branding

  • Personal logo and visual signature
  • Social media branding and digital presence
  • Online portfolios and profile graphics
  • Visual storytelling elements (photo/video content, style guides)

Rebranding

  • Logo redesign and visual identity overhaul
  • Brand messaging and tone updates
  • Market research and competitor benchmarking
  • Implementation across digital and print platforms

Brand Guidelines & Style Guides

  • Logo usage rules and color codes
  • Typography and imagery guidelines
  • Tone of voice and messaging framework
  • Templates for marketing materials, presentations and digital assets

Visual Storytelling & Brand Messaging

  • Brand stories and messaging frameworks
  • Taglines, slogans and positioning statements
  • Campaign storytelling support
  • Multimedia visual narratives (videos, graphics, illustrations)

Environmental & Experiential Branding

  • Office or retail space branding
  • Event and exhibition branding
  • Signage, displays and wayfinding graphics

Digital & Social Branding

  • Social media graphics and templates
  • Website branding and UI design alignment
  • Digital campaign visuals

Packaging & Product Branding

  • Product label and packaging design
  • Retail display branding
  • Merchandising materials aligned with brand identity

Brand Audit & Market Analysis

  • Brand perception surveys and feedback analysis
  • Competitor and industry benchmarking
  • Strengths, weaknesses, opportunities and threats (SWOT) analysis

Brand Implementation & Rollout

  • Launch campaigns for new or refreshed brand
  • Internal staff training on brand guidelines
  • Digital and print rollout management
  • Monitoring brand consistency across channels

Website and App Design focuses on creating user-centered digital experiences that are visually appealing, functional and optimized for usability.
This service involves combining UI/UX design principles, visual storytelling and interactive elements to ensure digital platforms are intuitive, engaging and aligned with business goals.
A well-designed website or app strengthens brand presence, improves user engagement and drives conversions.

UI/UX Design

  • Wireframes and prototypes
  • User journey mapping and flow design
  • Interaction design and micro-interactions
  • Usability testing and iterative improvements

Website Design & Development

  • Corporate and business websites
  • E-commerce platforms
  • Landing pages and portfolio sites
  • CMS-based website design (WordPress, Shopify, etc.)

Mobile App Design

  • iOS and Android app interfaces
  • App wireframes and prototypes
  • Interaction and gesture design
  • App navigation and flow optimization

Responsive & Adaptive Design

  • Mobile-first design strategies
  • Cross-device compatibility testing
  • Adaptive layouts for desktops, tablets and smartphones

E-commerce & Online Store Design

  • Product page layouts and checkout flows
  • Cart optimization and user-friendly navigation
  • Integration with payment gateways
  • Promotional banners and product visuals

Landing Page & Conversion-Oriented Design

  • Lead capture forms and call-to-action placements
  • Campaign-specific landing pages
  • A/B testing and optimization

Branding & Visual Design Integration

  • Logo placement and visual hierarchy
  • Brand color and typography integration
  • Consistency in imagery and graphics

Interactive & Animated Elements

  • Micro-animations and hover effects
  • Interactive infographics and visual storytelling
  • Scroll-triggered animations.

Website & App Maintenance

  • Content updates and bug fixes
  • Security monitoring and backups
  • Performance optimization
  • UX/UI refinements based on analytics

Analytics & Performance Optimization

  • Traffic and engagement analytics
  • Conversion rate optimization (CRO)
  • Heatmaps and user behavior tracking
  • Data-driven design improvements

 

UI/UX Design focuses on creating intuitive, engaging and user-centered digital experiences.
UI (User Interface) design deals with the visual and interactive elements of a digital product, while UX (User Experience) design focuses on optimizing usability, accessibility and overall user satisfaction.
This service ensures that digital platforms — websites, apps and software — are both visually appealing and functionally seamless, driving engagement and conversions.

User Research & Analysis

  • User interviews and surveys
  • Persona creation and user profiling
  • Behavioral analytics
  • Market and competitor research

Information Architecture (IA)

  • Site maps and content hierarchy
  • Navigation flow design
  • Menu structures and categorization

Wireframing & Prototyping

  • Low-fidelity wireframes
  • High-fidelity interactive prototypes
  • Clickable mockups for testing

Visual/UI Design

  • Layouts, typography and color palettes
  • Icons, buttons and interactive elements
  • Style guides and design systems

Interaction & Micro-Interaction Design

  • Button and menu animations
  • Hover effects and feedback responses
  • Scroll and gesture-based interactions

Responsive & Adaptive Design

  • Mobile-first and multi-device layouts
  • Adaptive content and element scaling
  • Cross-browser compatibility.

Usability Testing & Feedback

  • A/B testing
  • User testing sessions
  • Analytics-based insights
  • Iterative design improvements

UX Writing & Content Strategy

  • Microcopy for buttons, forms and notifications
  • Instructional and error messaging
  • Content hierarchy and flow

Accessibility & Inclusive Design

  • WCAG compliance and accessibility audits
  • Keyboard navigation and screen reader compatibility
  • Color contrast and font size optimization

UX Strategy & Consulting

  • UX audits and recommendations
  • Conversion rate optimization (CRO) strategies
  • Product design roadmaps and best practices

Creative & Design services encompass all aspects of visual, conceptual and content creation that bring brands and ideas to life.
These services combine artistic expertise, design thinking and technical execution to produce compelling visuals for digital, print and video platforms.
For media production houses, this ensures clients receive tailored creative solutions that are cohesive, professional and aligned with their brand identity.

In-House Design Services

  • Graphic design for marketing materials, digital content and branding
  • Custom illustrations and iconography
  • Motion graphics and animation integration
  • Packaging and product design

Corporate Videography

  • Promotional videos and brand stories
  • Training, onboarding and internal communications videos
  • Product demos and launch campaigns
  • Event coverage and highlight reels

Original Color Palettes & Branding Assets

  • Custom color schemes and palettes
  • Typography selection and usage guidelines
  • Brand patterns, textures and graphic elements
  • Visual consistency across digital and print platforms

Creative Concept Development

  • Storyboarding for video and animation projects
  • Creative brainstorming sessions and mood boards
  • Campaign concept proposals
  • Visual direction and thematic planning

Multimedia Integration & Design

  • Motion graphics for videos
  • Interactive digital assets
  • Infographics and animated presentations

Digital & Social Content Creation

  • Social media graphics, GIFs and short-form video content
  • Website and app visuals
  • Digital ads and campaign creatives

Editorial & Publication Design

  • Annual reports, brochures and magazines
  • Newsletters and marketing collateral
  • Booklets and digital PDFs

Experimental & Conceptual Design

  • Artistic visuals for campaigns or installations
  • Experimental motion graphics and interactive content
  • Conceptual branding experiments

Creative Consultation & Strategy

  • Brand visual audits
  • Campaign creative strategy development
  • Design thinking workshops

Project Management for Creative Deliverables

  • Workflow management for design projects
  • Coordination between designers, videographers and other teams
  • Quality assurance and deadline management
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